Ready to try an edible, kind,
vegan, sustainable straw that
comes in different flavors?
Yup, you can now eat your straw!
Plastic plastic everywhere,
and it’s not going anywhere.
With Ooble, you can make a kind switch
to a plastic-free functional experience.
Make Ooble straws your next #kindswitch
1 billion straws are used every single day globally. It pollutes our landfills, affects our marine life, and because of their small size is difficult to recycle.
What can you do about it?
Can you live without a straw? Yes!
Do you want to?
Probably not! It is hygienic and more convenient to use.
Is there a kinder alternative?
when you can eat it too!
In different flavors
and oh so munchy!
Try the Ooble experience
Edible straws | 100% plant-based | ~17 cm height (customizable) | ~6mm width | made of whole grain flour, brown sugar, plant oil | contains gluten | sturdy in juices, smoothies, cocktails, shakes for over 30 minutes | 6 months shelf-life
Listen to our latest talk about Sustainability
with Bottled in China
When sustainability meets innovation
Ooble started as a university project in 2016 where we had to find a sustainability gap within the food packaging industry and try to fix it. Among the several issues, one tiny object stood out: Straws. This tiny entity was something everyone used but not one cared about because “it is just one straw”. A straw that continued polluting our oceans as they turned into microplastic or choked our ocean.
We are food engineers who decided it was now time to eat your straw and we got working in building a product that is sustainable and functional. We used the design thinking to develop Ooble edible straws that can be used with ease, is kind to the planet, and tasty for your palate.
Come join our journey in making Ooble straws the next #foodhero.
Help us, help the environment
We are waiting to hear from you! If you’re an investor or a food business owner who would like to try our products or collaborate, do contact us!
If you have any feedback or ideas don’t hesitate to share them with us. You are an important part of keeping our endeavour going.
A lot of our marine friends will surely be happy.